NOTSONORMAL

Founded in 2021 by LA designer Alfredo Settimio, NotSoNormal, the ready-to-wear brand uses used textiles to create edgy, punk pieces. Items that are carefully repaired and remade by hand from carefully selected recycled cotton and upcycled vintage clothing prove that sustainability can be achieved without compromising quality. Puffy pants and puffy coats made from a military-paid nylon liner, denim jackets with damage done, and comfortable sweatshirts with original dyeing and wash finish express a stylish aesthetic with weak shoulders. NotSoNormal updates today's wardrobe by adding a life-size twist to your everyday silhouette.